UNDERSTANDING BRAND VOICE

Selling a scent comes with its own set of difficulties. After all, a catalog can’t actually provide the customer with the opportunity to smell each of the products. So we use a combination of carefully selected imagery and great copywriting to tell the story of every fragrance. Our long working relationship with Candleberry has allowed us to really understand their brand voice and write copy that fits their unique style.

In addition to catalogs, we’ve designed hundreds of other products for Candleberry over the years. From product labels and trade show banners to a fundraising website, we’ve really run the gamut of graphic design! Establishing ourselves as their go-to marketing agency has been a benefit to everyone. We have such a deep understanding of their unique business needs that we are able to start each project several steps ahead of where we would typically begin with a brand new client. This allows us to work more efficiently and deliver materials well ahead of schedule. That’s a win-win!

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