The Idea Farm

Public Relations

 

Developing and implementing a Public Relations strategy is essential for businesses in any industry. Letting us step in allows you more time to focus on what you’re passionate about. We work hand-in-hand with top executives to polish media strategies and produce newsworthy content. In the age of the internet, bad news spreads like wildfire and companies need to be prepared to professionally manage their brand’s reputation. Whether you’re merely releasing a new product or disrupting a market, proper PR strategy can mean the difference between success and failure. We work to get the crowd on your side.

What is Public Relations?

According to the Public Relations Society of America, “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” Essentially, it is the art of persuasion. It’s how you promote your idea, product, or business to the broader public and get people talking it up. PR is important for companies in all stages of growth, especially with the sheer amount of media we all consume. We are storytellers. We weave together your narrative in an engaging way to entice our contacts in the media world. We help your voice be heard— and remembered.

Services We Offer

— Media Relations and Training

— Influencer Relations/Management

— Press Releases

— Public Affairs

— Social Media Engagement

— Communication Strategy

— Social Media Engagement

— Speechwriting and Presentations

— Event Planning